Given that we’re only two weeks into a wild ride consisting of having introduced books (a killer product) during December (the busiest time of the year for us), posting on the blog has been light as of late. However, today we launched a feature that we’ve been talking about here at Tabblo for a while, and it would be remiss of us not to at least mention it.

For the first time since we introduced printed products, you can now share, comment, and collaborate on any of our physical products online. Just as though they were online tabblos.

We first talked about doing this when we redesigned the user flow around PFPs (product focused paths) to allow people who just wanted a poster/postcard/book to come to the site and do that without being shoe-horned through the tabblo-making experience first, but for various different reasons this last bit of functionality fell off the overly ambitious development schedule.

Let’s make it more concrete. Say I want to share a book I made on Tabblo. Naturally, I could order 12 copies for all of my friends and family and mail it to them. But I could also just invite them to this:

(or as in this this case, just export the book to my blog)

And by doing so, folks can come to see it, comment on it, create variations from it, and if they want, even buy their own copy. Ditto for any of our existing products, and for all of the products we plan to introduce over the next year.

We think this is incredibly cool and useful because it means that we’re giving physical objects permanent URLs to exist on the Internet, and exposing these URLs both inside and outside of the Tabblo community (since we flow each of these new objects through the now battle-worn Tabblo access-control system, you can make them as private or public as you want). The sky is the limit as far as what we can now do from a product development perspective because of this, and more importantly, as far as what you guys are going to do with it as we head into 2007.

And finally, just because it’s mega-geek cool to mention it, try paging through the book above. Almost like the real thing, no?

This entry was posted on Friday, December 15th, 2006 at 9:10 pm and is filed under product news. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.